When it comes to evaluating CDPs, you likely have hundreds of questions ranging from who should be involved in the project, what data integration methods to use, and how quickly ca
2022 Media Insights and 2023 Challenges: L.A. Media Research Council Event Media experts joined us to share fresh, research-based insights and led a discussion on the Council’s
Over half of consumers would stop buying from a company after multiple bad experiences. Is your company doing enough to drive loyalty? PwC’s Jon Glick reveals the results of PwC
What's next for B2B? Register now for the Future Trends Friday Forum and hear what three top industry experts have to say about what lies ahead. Sponsored by Momentive. Building a
Join veteran B2B Marketing expert Michael Brenner to learn six practical steps you can take right now to start meeting buyer needs and your CEO's expectations. You've heard it bef
Chief Digital Officer Panel Debate
I. WELCOME & INTRODUCTION (11:00 – 11:05AM ET) II. MEMBER ROUNDTABLE DISCUSSION (11:05 – 11:35AM ET)In our inaugural meeting of the Marketing Operations and Transformation For
Which products should I keep in the assortment next year? Which metric(s) lead to the best outcomes?Like Colony Brands with ten multichannel retail brands, many businesses struggle
This workshop is the third workshop in the “Effective Brand Management Mastery Program,” a four-part virtual workshop series designed to give you a broad exposure to all facets
The Automotive industry is going through tectonic changes. Driven by CASE trends (Connected, Autonomous, Shared, Electric), AWS has been working with some of the most iconic bran
