Sequent Accelerator Award

The Sequent Accelerator Award celebrates technical advances in key aspects of marketing analytics – spanning the modeling processes, metrics, data acquisition, AI applications, insight dissemination and organizational adoption.

In keeping with the spirit of the Marketing Effectiveness Accelerator (The Accelerator), this Award recognizes innovative solutions that deliver meaningful brand impact and advance the discipline of marketing analytics.  It celebrates approaches that inspire progress and accelerate measurable effectiveness on brands and across the industry.

All marketing performance analytics innovations from the past five years are eligible for review.

The deadline to enter is August 29.