David Ogilvy Awards 2025

The ARF David Ogilvy Awards is the premier awards competition that honors research- and insights-driven advertising.

The awards pay tribute to the late David Ogilvy, known as the “father of advertising.” David championed the power of research and insights to drive successful strategic creativity. For over 30 years, these awards have been a testament to the transformative power of consumer research in driving brands and delivering ROI, which is more critical than ever.