How AI Is Transforming Creative Production and Immersive Storytelling

It’s hard for a campaign to stand out when it seems like there is never enough time or resources to bring your brand’s creative vision to life. But new immersive storytelling and virtual production technologies—empowered by the latest advances in AI—are expanding creative possibilities for marketers, unlocking innovative content formats like branded games, and allowing them to do more with less.

Discover practical applications of AI-driven creative production technologies with Shutterstock Studios’ Drew Weigel, senior director of 3D & immersive, and Justin Webber, executive producer of games. You’ll find out:

• How immersive production is reshaping how brands connect with their audiences
• How cutting-edge AI tools are revolutionizing the creative process in games and marketing
• Examples of how this new technology can boost creativity and drive engagement