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Aug 28 - Aug 28, 2024

AI Is The Solution To Media’s Knowledge Crisis

Virtual

Fee
Free Event 
address
Agency , Insights Development , Workflow , Media Marketing , AI/ML
Host User
Adweek
AI Is The Solution To Media’s Knowledge Crisis

Overwhelmed by a deluge of information and constant time pressures, media and marketing professionals are unable to manage and use their most valuable asset: knowledge. The solution? Effective use of AI to sift through the noise and uncover insights that would take human analysts weeks to find. AI’s ability to transform information overload into actionable intelligence is not just an improvement but a necessary evolution for the media landscape.

Get actionable insights and detailed examples of how media companies and agencies are using AI to manage knowledge and foster collaboration and innovation from Qatalog founder Tariq Rauf. You’ll find out:

  • The extent of the media industry’s current knowledge management issues and their impact on productivity and innovation
  • How AI can revolutionize knowledge management by filtering out noise, uncovering insights and streamlining workflows
  • Real-world examples of companies like Condé Nast and Ogilvy, which have successfully integrated AI into their knowledge management systems