Jul 18 - Jul 18, 2024
Virtual
In today's fast-paced business landscape, data-driven decision-making is crucial. With 74% of consumers actively seeking personalized experiences, media businesses are under pressure to deliver ultra-tailored user journeys.
This 45-minute session from Ad Age and Zuora will explore how leading media companies are creating advanced language models from extensive historical content. We’ll review how these models are enhancing content discovery, personalization and user engagement, and are providing media subscribers with deeper insights and understanding.
We’ll also explore: