Oct 28 - Oct 30, 2024
In-Person
In the rapidly evolving landscape of digital media, publishers face the ongoing challenge of navigating a myriad of monetization strategies. Balancing the scales between advertising and subscription models, deciphering audience preferences, exploring innovative revenue streams, and maintaining a content workforce’s satisfaction all present continuous challenges. This struggle unfolds against the backdrop of an advertising terrain undergoing constant transformation.
At the Digiday Publishing Summit Europe our discussions will dissect the nuanced strategies publishers employ to navigate these pressures. Topics will include the efficacy of strategic alliances, novel approaches to boost subscription revenue, and innovative on-site monetization methods that address the latest shifts in the digital advertising landscape.