2024 Brands That Matter

Fast Company’s Brands That Matter is the premier showcase for brands that excel in making emotional connections, communicating purpose, and maintaining cultural relevance. These brands stand out for their ability to resonate, transcending mere social engagement to establish genuine bonds. Brands That Matter honorees authentically reflect not just a mission, but a heart and soul that aligns with their customer values and aspirations.

For the first time, we are also excited to introduce the CMOs of the Year awards, recognizing marketing leaders whose vision and creativity have significantly influenced our cultural landscape.

Each submission will undergo a thorough review by the Fast Company editorial team, evaluated for its emotional resonance, cultural significance, timeliness, clarity, and originality.