Ad Age Gen Z Summit

Join Ad Age in person in March to discover what impacts Gen Z behavior and purchasing decisions. The Ad Age Gen Z Summit is a one-day conference for marketing professionals about the attitudes and preferences of the cohort born between 1997 and 2012. Through workshops and interactive sessions, the event offers insights from brand and agency leaders as well as Gen Z influencers, from social media trends and creator marketing to brand authenticity and the importance of diversity, equity and inclusion.

The Gen Z Summit is a must-attend event for business leaders across the advertising and marketing industry looking to effectively target and engage with this elusive audience.