Rethink B2B E-Commerce 4.0

Many companies have already recognized the potential of digitization in B2B sales for their business, but usually do not fully exploit the potential in this area. Because successful B2B e-commerce is more than an online shop or digitally available catalogs: products in need of explanation, large shopping carts, individual customer relationships and long decision-making processes with many stakeholders make B2B e-commerce a strategic and technological challenge.
Individual customer journeys in the areas of marketing, sales and service/after sales, multichannel communication and the distribution of personalized content via the right channel, as well as the consolidation and harmonization of all systems relevant to digital commerce are an ongoing challenge for B2B companies.
Networking & Benchmarking - Meet 120+ e-commerce, sales, CRM and marketing decision-makers at Rethink B2B E-Commerce 4.0.