eTail Germany 2024

The DACH Retail Conference for eCommerce, Marketing & Digital Leaders

Your Only Opportunity to Connect with Digital Leaders from DACH’s Top Retailers and D2C Brands

Even in the face of economic uncertainty, the German eCommerce market is still growing, offering a huge opportunity for retailers who can keep up with changing consumer demands.

Retailers must reimagine their business strategy and digital capabilities to offer shoppers the device agnostic buying experience they now expect and drive sustainable growth.

Only at eTail Germany will DACH’s eCommerce hear practical insights on:

• Optimising your omnichannel strategy to create frictionless, memorable customer journeys
• Creating the right retail media framework to explore new demographics and drive growth
• Integrating generative AI into your eCommerce and marketing activity to create personalised content and messaging
• Leveraging new social commerce trends to boost your social traffic and drive conversion across digital touchpoints
• Capitalising on the growing popularity of marketplaces to build your brand and reach new customers