The One Show 2024

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

It is produced annually by The One Club for Creativity, the world's foremost non-profit organization whose mission is to support and celebrate the success of the global creative community.