2024 American Advertising Awards - AAF Baton Rouge

The American Advertising Awards is the advertising industry’s largest and most representative competition, attracting nearly 30,000 entries every year in local AAF Club competitions. The mission of the American Advertising Awards competition is to recognize and reward the creative spirit of excellence in the art of advertising.

Conducted annually by the American Advertising Federation (AAF), the local phase is the first of a three-tier, national competition. Concurrently, across the country, local entrants vie to win ADDY^® Awards—recognition as the very best in their markets. At the second tier, local ADDY^® winners compete with winners from other local clubs in one of 15 district competitions. District ADDY^® winners are then forwarded to the third tier, the national stage of the American Advertising Awards. Entry in your local Ad Club competition is the first step toward winning a national ADDY^®.

Entering the American Advertising Awards supports the entire advertising industry, because the AAF and its local and district affiliates use the proceeds to enhance advertising through programs such as public service, professional development, internships, advocacy groups, advertising education, and consumer awareness.