Oct 12 - Oct 12, 2023
Virtual
Generative AI adoption exploded earlier this year. Marketers have been eager to test and learn tools—like ChatGPT and DALL-E 2—and poke holes in the technology’s accuracy and ethics.
According to Salesforce, in June, over half (51%) of marketers said they were using generative AI, and an additional 22% said they planned on using it in the near future.
In this Meet the Analyst Webinar, Evelyn Mitchell-Wolf, our senior analyst, will lead a panel of marketing experts to discuss their perspectives on what’s been working, what hasn’t, and what’s next for generative AI in 2024.