IIEX Behavior 2023

In a time where AI has decoded the who, what, and where, understanding the WHY is our golden key to informed business decisions — and applied behavioral science is the gateway.

At IIEX Behavior, we dive deep into the depths of consumer behavior and insight innovation, making sense of the complex biological, cognitive, and psychological factors that drive your audience's actions. You’ll learn directly from the pioneers of innovative behavioral science tools and gain transformative insights from leaders who've leveraged non-conscious measurement and behavioral principles to create winning marketing campaigns and steer profitable business decisions. 

Understand, predict, and influence customer behavior like never before!