Jun 25 - Jun 29, 2024
In-Person
Join us at the World Marketing Congress for an unparalleled networking and learning experience, where innovation and connection converge to shape the future of marketing worldwide.
The annual World Marketing Congress (WMC), brings together marketing scholars from across the globe for a dynamic and supportive forum. Here, we foster insightful ideation and stimulating discussions on a wide range of cutting-edge marketing topics.
At WMC, attendees can look forward to an enriching experience filled with engaging activities. You'll have the opportunity to attend panel sessions, peer-reviewed presentations of the latest research advancements, and special topic sessions.
The World Marketing Congress is held in locations outside of North America, attracting a truly global audience. We believe that embracing the culture of the host country enriches the overall experience, and we make it a point to incorporate various cultural events into each event. This allows attendees to create lasting memories.