ITSMA Marketing Excellence Awards

Honoring Special Achievement in B2B Services and Solutions Marketing

Thank you for your interest in our awards program. Launched in 1998, Momentum ITSMA’s Marketing Excellence Awards focus exclusively on B2B marketing for services and solutions. It is based on a comprehensive and strategic approach to marketing, recognizing that business success today requires marketers to move beyond the traditional realm of communications. Intended to get beyond the gloss and glitz, Momentum ITSMA’s Marketing Excellence Awards emphasize excellence in the four most critical aspects of success: planning, innovation, execution, and business results.

Categories for the 2023 awards include:

• Advancing Thought Leadership
• Building Best-in-Class Marketing Organizations
• Leveraging Customer Research
• Driving Strategic Growth
• Embedding an Account-Based Culture
• Enabling Sales
• Scaling ABM Programs
• Strengthening Executive Engagement