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May 11 - May 11, 2023

The 2024 Entertainment and Culture Forecast: The Tech, Tools and Topics Shaping Consumer Engagement

Virtual

Fee
Free Event 
address
Brand Marketing , Insights Development , CX - Customer Experience , AI/ML
Host User
Adweek
The 2024 Entertainment and Culture Forecast: The Tech, Tools and Topics Shaping Consumer Engagement

It’s never been more crucial to keep up with the fast-moving media landscape. Generative AI might be the hot topic right now, but the next gamechangers in entertainment, media, culture and engagement are already on the horizon. How will these trends affect the way consumers interact with brands in the near future?

Dr. Antonia Ward, chief futurist at Stylus, will identify the technologies, tools and topics shaping the cultural conversation that your brand will need to prepare for, as well as the pioneering platforms and first movers driving critical shifts in online content and engagement. You’ll find out:

  • What the meme machine is, and how new moves in IP are influencing brand communication

  • What’s really happening in fan engagement and how brands can make fan-first connections

  • The key trends brands should be aware of