Explore Marketers’ Evolving Role in Creating Lasting and Meaningful Practices that Fuel Business Growth
As we think about how the decisions we make today affect not just the present, but future generations, it crystalizes the viewpoint that the actions of corporations may have the most significant impact. For marketing leaders, the challenge is clear: How can you take meaningful action that results in lasting change for our communities and the planet while also driving growth for your brand? Is it simply a matter of amplifying and elevating your eco-friendly or DEIA initiatives? Or is there the opportunity for more meaningful and enduring action?
Rethink your approach to sustainability during this day-long forum dedicated to what the marketing industry must do to effect significant and lasting change through sustainable practices. You’ll walk away with new insights into the link between sustainability and growth, how marketers have the power to fuel the movement.