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Apr 05 - Apr 05, 2023

Marketing Automotive at the NY Auto Show

Hybrid

Location
New York, NY
Fee
Fee To Attend 
address
Automotive
Host User
MediaPost
Marketing Automotive at the NY Auto Show

We will explore: 

  • What kinds of marketing messages resonate best with customers who are EV newbies? How much is too much information/education? 
  • Where is the best place to reach these consumers?
  • What kind of new sponsorships and partnerships are of the best value and have the right kind of reach, i.e. quality vs. quantity?
  • How do the ongoing chip shortages and supply chain challenges affect the marketing message?