Mar 14, 2022
Celebrating Effective, Creative and Inclusive Collaborations that Authentically Connect Brands with Consumers.
The IMAs mission is to reward individuals, teams, and campaigns that have pushed boundaries, and above all delivered excellence across the board during the last 12 months.
The awards were established in 2018 to recognise best in class activity, rewarding campaigns which demonstrate creativity and innovation, alongside delivering superior results.
As much as this industry is automating and innovating, we maintain that the IMAs seek to honour not only the innovative campaigns that have truly made a difference, but the influencer partnerships that have made campaigns so effective in reaching consumers, and the teams that have worked hard to execute them.
The awards span the breadth and depth of influencer marketing and the creator economy, and much like the industry, are constantly evolving. This year’s IMAs will again be debuting new categories, from Best Long Term Partnership to Best Use of Affiliate Marketing, as we continue to celebrate the ever-changing innovations within the channel.