Hear How Top Brand Verticals Optimize Data Analytics For Maximum Growth: ANA and Neustar Present the

Data And Analytics rise to the challenge of fundamental if not a fully mission critical components to any marketing campaign. This year, the ANA Genius Awards continue to showcase the best in data driven strategies from companies across industry sectors and revenue, including brands, media platforms, and nonprofits. Selected by the expert panel of judges, these winning companies have leveraged analytic thinking to fuel bottom-line revenue growth, all while managing to address some of the greatest challenges.

At this event, the ANA Data & Analytics Practice, along with our valued partners at Neustar, will provide a sneak peek into several case studies with winning strategies. Hear firsthand how companies tackled their specific business challenges to help drive growth. The four categories include:

• Winner for Marketing Analytics Adoption: Hilton
• Winner for Marketing Analytics Storytelling: Sanofi
• Winner for Marketing Analytics Innovation: Pepsico
• Winner for Marketing Analytics Growth: Prudential