Oct 08 - Oct 11, 2023
Brand Insider Summit: D2C
Hybrid
Brand Insider Summit: D2C
The Year of Efficient Growth
Growth in a year of constrained marketing budgets, pinched consumer wallets and crumbling cookie pools are the complex set of challenges facing all D2C brands this year. At the 10th edition of MediaPost's D2C Brand Insider Summit digital native brand leaders share their solutions for each challenge:How they are stretching their marketing dollar with smarter media planning and new customer acquisition strategies, even in powerful new channels like CTV.
How they are increasing consumer loyalty and LTV against economic pressures. How they are deploying new data strategies to accommodate cookie deprecation and more and higher walled gardens. And how many D2Cs are turning towards wholesale and retail partnerships to escape spiraling CAC.
For 18 years, MediaPost editors have invited a select group of marketing thinkers to our Insider Summits to share their best work and insights in highly interactive presentations, roundtables and activities. The Fall 2023 edition of the Brand Insider Summit: D2C takes on the core challenge facing digital natives as they look for growth in an omni-challenge environment.
We will explore:
- CRM, Loyalty, and LTV
- Building Multicultural Audiences
- The Reality of AI for D2C
- Omnichannel Marketing and the Art of Wholesaling
- New Customer Acquisition Strategies
- Creative Partnerships
- Zero-Party Strategies
At the 10th edition of MediaPost's long-running D2C Brand Insider Summit, we lean into the next playbook for how to do more with less and provide value.
