Data & Programmatic Insider Summit

Data and Programmatic Insider Summit

We will explore:

• Data-Driven Multi-Touch Planning
• Segmentation and building target audiences
• Leveraging Retail Media Networks
• Multi-touch attribution
• First and third-party data strategy

As data-driven media explodes onto every available sightline, MediaPost's Data and Programmatic Insider Summit brings a bigger funnel. In case studies, discussion sessions and MediaPost's signature roundtables, we bring some of the most experienced digital marketers and media buyers together to share their case studies and best practices for navigating omnipresent digital media.