MediaWeek

The way consumers use media has undergone a rapid transformation, giving ad buyers and sellers an opportunity to pinpoint places where a meaningful connection can happen. However, there are a dizzying array of media options across digital platforms and specialized tech stacks. The challenge is narrowing your options to yield the best results and deliver targeted messaging and dynamic new experiences to clients and customers. Join Adweek for Mediaweek to hear from the industry’s leading brand marketers and ad buyers on mar tech and ad tech best practices, along with the challenges and opportunities that come with building a future-forward media marketing strategy.