Nov 16 - Nov 16, 2022
With the blurring of lines between digital and physical channels alongside the ongoing push for omnichannel retail, consumers have more options to acquire goods than ever before. Experiences can no longer be siloed, and personalization, agility, and data-driven decisions will remain core to strategies as retailers and brands continue to adapt to the new normal.
Join Adweek as we look to what comes next in shopping as trends like livestreams, social commerce, retail media and BNPL continue to shape the space. You’ll hear from retail experts, marketers and brand leaders as they offer the tactics and insights required for connecting with shoppers across the fragmented paths to purchase in 2022 and beyond.