The Advanced Advertising Innovation Awards

The Advanced Advertising Innovation Award - Best Use of Data in Advertising: Let us know how data was used in a campaign to target the best audiences while minimizing waste, and ensuring creative messages resonate with consumers.

The Advanced Advertising Innovation Award - Best Definition of Target Market: Knowing who uses your product and who else might be interested is a key to advanced advertising. Let us know how you defined your target audience to create an efficient campaign while not missing potential customers.

The Advanced Advertising Innovation Award - Best Use of Multiple Platforms:. We’re looking for examples of campaigns in which TV builds awareness while digital media are used to broaden reach or increase message recall, intent to purchase and ultimately drive purchases.

The Advanced Advertising Innovation Award - Best Use of Branded Content: How telling great stories to receptive consumers delivered a brand message and generated business results.

The Advanced Advertising Innovation Award - Best Campaign of the Year. How a campaign used TV and targeted media and achieved a strong return on advertising spending while meeting the client’s key goals, including sales.

Entering nominees is FREE. You may enter more than one campaign.