Nov 14 - Nov 17, 2022
Now in its seventh year, the 2022 Attribution & Analytics Accelerator (November 14-17, 2022), is the only event focused exclusively on attribution, marketing mix models, in-market testing and the science of marketing performance measurement. The boldest and brightest minds will take the stage to share their latest innovations and case studies. The audience is comprised of marketers searching for solutions and analytics gurus who can provide them.
This unapologetically rigorous forum will focus on business outcomes.
This gathering of modelers, marketers, researchers and data scientists will quicken the pace of innovation, fortify the science and galvanize the industry toward best practices and improved solutions. This is the place where B-to-C and B-to-B marketers across a wide variety of categories share their experiences and new perspectives, advance practical ideas, and innovative techniques and applications.
We are considering a number of topics for the 2022 event and are calling for case studies, experimental results, or empirically determined best-practices that can be linked to business success. Each must be addressed diligently, from the end-user perspective — marketers, media, industry bodies — no sales pitches. Only proposals that include participation by end-users will be considered.