Apr 05 - Apr 05, 2022
IAB PlayFronts is the first event of its kind -- an annual marketplace dedicated to advertising and partnership opportunities in the gaming industry. Leading members of this exciting ecosystem, from developers to streaming platforms and ad tech partners will demonstrate current and upcoming creative opportunities for brands to drive results. The program will define the gaming landscape, elevate the effectiveness of gaming and demonstrate creative opportunities for brands. Registration is free for qualified brand marketers and agency professionals.